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Friday 18th June 2021  

King William IVth pub, Leicester Road, 1930s

A rare coloured photograph of the King William IVth pub, which stood on Leicester Road, where the Quorn Country Hotel is today. It was demolished in 1956 for road widening.

The bus is a Midland Red SOS (Shires own Special) service bus on its way to Leicester. It was built at their Smethwick works in 1927, hence the ‘HA’ registration. The body of this vehicle was fitted at the Brush Loughborough. It is a front loading 37 seater. The vehicle survived until 1936.

The conductor standing next to the bus is Ernest Everard Cumberland (known as Everard), whose grandson Mark Lewis supplied this photograph. Everard went on to become a builder in Loughborough and East Leake.

Standing outside the pub is the landlord, Joseph Kinch (with his hands on his hips) and his wife Clara Wright Kinch. It is interesting that Joseph is wearing riding breeches and boots, this is because he also worked at Rothley Court as a groom. He took over the William VIth from his mother, landlady Hephzibah Kinch; a formidable woman! The pub had been in the Kinch family since Joseph’s great grandfather in the late 1860s.

 Submitted on: 2021-05-15
 Submitted by: Photograph from Mark Lewis, bus information from Tony Jarram and Andrew Webster, additional information Sue Templeman
 Artefact ID: 2449

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